FOREWORD

Our relationship with Anheuser-Busch began with a brand project through Michelob Ultra Pure Gold, which matured into a partnership with Tentrr and AB’s Trade Marketing team, The Activation Army. Projects include capturing multiple Pure Gold branded Tentrr campsite locations with both still, video, and drone coverage. Tentrr campsite owners were able to utilize all assets for their listings on the Tentrr site while Pure Gold utilized assets during their Fall social campaign with Kerri Walsh Jennings. Projects continued with the Activation Army Beyond Beer team creating a 2021 sizzle highlighting their teams successes during the year.